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Library/Moment/Germany 7–1 Brazil
Grade A20 sourcesHIS-01537

Germany 7–1 Brazil

Moment · 2014 · Niche

37Editable slideCertificate

Germany’s semi-final win prompted a Twitter-reported 35.6 million match tweets.

Binyamin Appelbaum

@BCAppelbaum · Jul 8, 2014

The Germans have stormed into a foreign country and taken charge. How unexpected.

32444
Post · @BCAppelbaum on X

Data

@XData · Jul 9, 2014

The #BRA v #GER match also set a TPM record: Khedira's 29' goal (0-5) saw 580,166 TPM. #WorldCup http://t.co/188YGgrgZg

1.4K119
Post · @XData on X

Data

@XData · Jul 9, 2014

With 35.6 million Tweets, #BRA v #GER is the most-discussed single sports game ever on Twitter. #WorldCup http://t.co/pRjssAZmhg

8.9K439
Post · @XData on X

Zoo With Roy

@zoowithroy · Jul 8, 2014

New Brazilian flag #BRA #GER http://t.co/qBUrDOHQJn

70938
Post · @zoowithroy on X
Clip · FIFA on YouTube
Brazil v Germany | 2014 FIFA World Cup | Full Match
FIFA on YouTube
Stadion Belo Horizonte Halbfinale WM 2014
dronepicr / CC BY 2.0 / Wikimedia Commons
New Brazilian flag #BRA #GER http://t.co/qBUrDOHQJn
@zoowithroy on X
'Every Day, A New 7-1': How Brazil's Worst World Cup Loss Became A National Meme
HuffPost

Spread Score

How it works
Reach35Contagion35Breadth70Velocity0LongevityNo data yet37

Numbers

#DavidOBrasilTeAma tweets; lower bound reported by BBC
175K
As of Jul 9, 2014 · X · BBC News
Seed to milestone
same day
Jul 8 ’14 to Jul 8 ’14
Platforms
5
Started on TV
Origin
Mixed
Sports

Mechanics

  • Brand pile-on
  • Platform jumpPrimary
  • Press loop
  • Controversy

How it spread

Trace the origin

Germany eliminated Brazil from its home World Cup. Fans posted jokes and images during the match; brands joined and press collected the reaction. Twitter reported a single-game record. The scoreline later became Brazilian shorthand for everyday setbacks.

Documented milestone; not a measured attention peak.

Wikipedia views · Google searchesFeb ’14JunAugSep ’15Oct ’16Nov ’17Jan ’19May ’20Sep ’21Jan ’23May ’24OctMilestonePressTVXFacebookInstagram
PressTVXFacebookInstagram

13 more events on this chart

Join free to see them

Timeline (16)

  1. July 2014

    Brazil team doctor Rodrigo Lasmar precursor · Jul 4 ’14

    Brazil announced that Neymar would miss the rest of the World Cup after fracturing a vertebra.[1]

    Open the first post ↗

  2. Brazil and Germany seed · Jul 8 ’14

    Brazil and Germany played their World Cup semi-final in Belo Horizonte.[2]

  3. @BCAppelbaum platform jump · Jul 8 ’14

    Binyamin Appelbaum posted a live joke about Germany taking charge of a foreign country.[3]

  1. milestone · Jul 8 ’14

  2. press · Jul 8 ’14

Join free to see the other 13 events and the full chart. Free, on every case.

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Why it worked

Do this

  1. 1
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  3. 3

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Origin
Mixed
Sector
Sports
Region
BR
#DavidOBrasilTeAma tweets; lower bound reported by BBC
175K
As of Jul 9, 2014 · X · BBC News
Evidence
Grade A

Spread the same way

Moment · Retail · 201866

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Banksy

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New cases, every week

How the next thing spread, the week it does.