LibraryNowPlayMechanicsMCP

Kinds

Campaign420Product129Food & drink31App & software76Film95Series99Music86Game158Book63Creator moment69Meme & format147Trend & aesthetic46Activity63Moment145
PricingPrivacyTermsRefundsPress
Library/Game/Slither.io
Grade A24 sourcesHIS-01575

Slither.io

Game · 2016 · Viral

66Editable slideCertificate

Slither.io reached No. 1 on Apple's free-app chart after its March launch.

Trailer · Raw Thrills, Inc. on YouTube
Clip · PewDiePie on YouTube

Patricia Hernandez

@xpatriciah · Apr 8, 2016

I HAVE NEVER BEEN THIS HUGE BEFORE I was even on the leaderboard! lmfao https://t.co/c7aTn4TkLX

112
Post · @xpatriciah on X
Clip · jacksepticeye on YouTube
Clip · Markiplier on YouTube
Official Slither.io title artwork from the playable seed page.
Lowtech Studios
Official iPad gameplay screenshot distributed by Lowtech Studios on Apple’s CDN.
Lowtech Studios
Browser gameplay captured on May 28, 2024; uploader dedicated the screenshot to CC0.
ZonyNuceal / Wikimedia Commons
Slither.io
Wikipedia (non-free, fair use)
Slither.io™ Arcade Official Trailer | Multiplayer Arcade Game on Giant Display!
Raw Thrills, Inc. on YouTube

Spread Score

How it works
Reach71ContagionNo data yetBreadth70Velocity35Longevity8266

Numbers

Reported daily browser players, via WSJ; unaudited
67M
As of Jun 22, 2016 · Open web · Self-reported · TechCrunch
Observed peak date
Week of May 13, 2016
Mar 25 ’16 to Week of May 13, 2016
Platforms
6
Started on App stores
Origin
Seeded
Gaming

Mechanics

  • Shareable output
  • Creator relayPrimary
  • Platform jump
  • Press loop
  • Underdog

How it spread

Trace the origin

Slither.io launched in March 2016. YouTube gameplay and leaderboard screenshots appeared before app-chart coverage. Its observed Wikipedia peak came in May. Licensed toys and an arcade cabinet followed.

Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.

Wikipedia views · Google searchesNov ’15Apr ’16MayJunSepFeb ’17AugAug ’18Nov ’19Sep ’21Jul ’23Feb ’25Observed peakApp storesYouTubeXPressOpen webRetail
App storesYouTubeXPressOpen webRetail

13 more events on this chart

Join free to see them

Timeline (16)

  1. March 2016

    Lowtech Studios seed · Mar 25 ’16

    Lowtech Studios released Slither.io on iOS.[1][2]

    Open the first post ↗
  2. April 2016

    PewDiePie platform jump · Apr 7 ’16

    PewDiePie posted the first episode of his Slither.io gameplay series.[3]

  3. Patricia Hernandez platform jump · Apr 8 ’16

    Hernandez posted a screenshot of her snake and celebrated reaching the leaderboard.[4]

  1. commercial · Week of Apr 10, 2016

  2. press · Apr 14 ’16

Join free to see the other 13 events and the full chart. Free, on every case.

or continue with Google

Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 12 sourced numbers and 24 sources. Start with a free account.

Join freeGo Pro · $13/mo
Origin
Seeded
Sector
Gaming
Region
US
Reported daily browser players, via WSJ; unaudited
67M
As of Jun 22, 2016 · Open web · Self-reported · TechCrunch
Evidence
Grade A

Spread the same way

Game · Open web · 201566

Rocket League

Psyonix

Car soccer spread through GIFs and streams; Psyonix reported $110 million in revenue.

$110M revenue

1 / 8

  • Rocket League
  • Content Warning
  • Draw Something
  • Dota Auto Chess
  • Mordhau
  • R.E.P.O.
  • Helltaker
  • Temple Run

New cases, every week

How the next thing spread, the week it does.