Grade B12 sourcesHIS-02092
Ryan Gosling’s “I’m Just Ken” Oscars performance
Moment · 2024
The Oscars performance preceded a 422% rise in weekly US streams of the song.
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How it worksNumbers
- Two reported performance videos on YouTube, lower bound
- 10.6M
- As of Mar 18, 2024 · YouTube · Associated Press via ClickOrlando
- Seed to peak proxy
- same day
- Mar 10 ’24 to Mar 10 ’24
- Platforms
- 6
- Started on TV
- Origin
- Stunt
- Entertainment
How it spread
Trace the originGosling performed at the Oscars and social reactions appeared in press. Clips reached TikTok and YouTube, while US weekly streams of the song rose 422% after the ceremony.
Proxy date; not a directly measured attention peak.
Timeline (14)
March 2024
PopCrush press · Mar 10 ’24
PopCrush reported that social media users shared their reactions to the performance.[3]
Los Angeles Times press · Mar 10 ’24
The Los Angeles Times covered the performance from the Dolby Theatre.[2]
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Spread the same way
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- 1Make the performance legible as a standalone clip.
Every number (8)
- Variety performance clip on TikTok only, lower bound“one clip of it posted by Variety on TikTok gaining 2.3 million views in under one hour”2.3M[6]
Press (6 outlets)
- Mar 10, 2024same day
Entertainment Tonight · Ryan Gosling Gives Performance of I’m Just Ken at 2024 Oscars
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