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Campaign388Product116Food & drink30App & software57Film72Series83Music64Game132Book55Creator moment61Meme & format113Trend & aesthetic44Activity61Moment120
Collections/Viral games/Viral games: Challenge
6 cases

Viral games: Challenge

6 viral games: Challenge, traced from the first post to the peak with sources. 100% started on Open web. Median 38 days from first post to peak.

Cases
6
Median Spread Score
54
Most started on
Open web100%
First post to peak
38 days

By mechanic

All132Press loop88Underdog43Controversy42Maker origin25Shareable output25Creator relay20Dupe economy20Pairing19Daily ritual18Variable reward12Mystery & lore11Scarcity drop10Newsjacking10Response chain9Fandom mobilisation8Identity badge7Revival7Challenge6Resale market6

Chained Together

Open web · 2024

61
Save 20% on Chained Together on Steam

10M sold

Elden Ring

Open web · 2022

60
Elden Ring key art: the Erdtree over the Lands Between

30M sold

Getting Over It with Bennett Foddy

Open web · 2017

54
Official screenshot of Getting Over It, showing the man in a pot climbing with a hammer.

3M sold

The Password Game

Open web · 2023

45
The password game is out now! Good luck 👹 >

DON'T SCREAM

Open web · 2023

28
DON'T SCREAM on Steam

$928K revenue

Tiny Glade

Open web · 2024

27
Official Steam artwork and screenshots of Tiny Glade.

616K sold

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