WWD

Outlet · 12 cases · 2016–2026 · fashion-industry trade journal

Most often

Covered it

6 of 12 cases

Cashed in2Kept it going2Carried it1Set it up1

Topics

Beauty & personal care7Fashion & accessories4Media & publishing1

Where they moved it

  • Press11
  • Retail1

Call Me Caitlyn

51
Caitlyn Jenner poses for Annie Leibovitz on the cover of Vanity Fair #CallMeCaitlyn http://t.co/NRyh6R09RR http://t.co/GO1ZgJJKBR

3.9B impressions

Louis Vuitton: Victory Is a State of Mind

44
Cristiano Ronaldo on Instagram: "Victory is a State of Mind. A long tradition of crafting trunks photographed by @annieleibovitz for @louisvuitton"

78.4M impressions

Rare Beauty Soft Pinch Tinted Lip Oil

44
Serenity| Rare Beauty's Soft Pinch Tinted Lip Oil in shade "Serenity".

11.2K sold

Glow Recipe Hue Drops

32
Glow Recipe Watermelon Glow Niacinamide Hue Drops

$300K revenue

Gisou Girl Fridge

34
Create’s 107L Fridge Retro, the base model used for the Gisou gifting collaboration.

250 derivatives

Rhode Pocket Blush

28
Official campaign image showing Pocket Blush in Piggy applied to cheeks.

1.2K derivatives

Aysha Harun's Glow Recipe Hue Drops Leak

32
OH MY GOD @Glow Recipe HUE DROPS?!? IT’S SO PRETTY!!! #glowrecipehuedrops #huedrops #glowrecipe #glowrecipedewdrops #newmakeup #makeupreview

3.3M views

Addison Rae x Lucky Brand

31
Official launch imagery showing Addison Rae wearing the Ultra Low Rise Flare.

1B impressions

Fazit Glitter Freckle Patches

26
Gold Glitter Freckles Makeup Patches

$1M revenue

Lana Del Rey for Skims Valentine’s Day

31
SKIMS on Instagram: "Our SKIMS Valentine: Lana Del Rey. Music’s queen of hearts opens our dedicated Valentine's Shop Tuesday, January 23 at 9AM PT / 12PM ET. @honeymoon wears the Velvet Lace Teddy…

$13.7M estimated media value

SKIMS Mens All-Star campaign

30
SKIMS MENS LAUNCHING 10.26

244M impressions

Milk Makeup Cooling Water Jelly Tint

20
Cooling Water Jelly Tint Blush + Lip Stain | Milk Makeup

684.1K impressions