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Library/Moment/AMC and the Apes meme stock
Grade B19 sourcesHIS-01762

AMC and the Apes meme stock

Moment · 2021

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AMC shares rose 95% on June 2, 2021, amid a retail trading rally.

AMC Empire 25 in New York, photographed in 2007; Creative Commons Attribution 3.0.
Photo: Andreas Praefcke / CC BY 3.0 / Wikimedia Commons
AMC Entertainment's Stock Jumps 60% as Wild Wall Street Run Continues
TheWrap
AMC Entertainment's Stock Rockets 60% as Reddit Rally Rolls On
TheWrap
AMC cinema shares skyrocket as it woos traders with free popcorn
City A.M.

Spread Score

How it works
Reach33ContagionNo data yetBreadth30Velocity65Longevity1635

Numbers

Seed to peak proxy
4 months
Jan 18 ’21 to Jun 2 ’21
Platforms
6
Started on Reddit
Origin
Organic
Finance

Mechanics

  • Identity badgePrimary
  • Platform jump
  • Press loop

How it spread

Trace the origin

Retail traders discussed AMC alongside GameStop in January 2021. The stock later surged again, closing at $62.55 on June 2. AMC offered shareholders perks.

Proxy date; not a directly measured attention peak.

Google searchesDec ’20Feb ’21AprJunJulOctMar ’22JulPeak proxyu/gainsgoblin109Starts · Jan 18 ’21The Motley FoolJan 26 ’21TheWrapJan 29 ’21Trey CollinsApr 14 ’21AMC EntertainmentMay 13 ’21Fox BusinessJun 8 ’21RedditPressXYouTubeOpen webTV
RedditPressXYouTubeOpen webTV

Timeline (20)

  1. January 2021

    u/gainsgoblin109 seed · Jan 18 ’21

    A Reddit user wrote “Let’s save AMC next” in a WallStreetBets discussion.[1]

    Open the first post ↗
  2. The Motley Fool press · Jan 26 ’21

    The Motley Fool linked AMC’s after-hours rise to traders coordinating on Reddit.[2]

  3. TheWrap platform jump · Jan 29 ’21

    TheWrap reported the #SaveAMC rallying cry had spread to Twitter.[3]

    AMC Entertainment's Stock Jumps 60% as Wild Wall Street Run Continues
  1. backlash · Jan 29 ’21

  2. platform jump · Apr 14 ’21

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Spread the same way

App & software · Open web · 202138

Bored Ape Yacht Club

Yuga Labs

Yuga Labs sold out 10,000 ape NFTs that doubled as club memberships.

$2M revenue

1 / 8

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Do this

  1. 1Give a community a clear way to recognize its members.
  2. 2
  3. 3

Every number (8)

  • AMC closing share price, May 26“AMC shares shot up 19.2% to $19.56”
    $19.6[6]

Press (3 outlets)

  1. Jan 29, 202111 days inTheWrap · AMC Entertainment’s Stock Jumps 60% as Wild Wall Street Run Continues

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Open the rest of this case

  • 3steps to copy, the playbook
  • 8sourced numbers
  • 3outlets that covered it
  • 19sources, each linked

The same on every case, with alerts and decks.

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Origin
Organic
Sector
Finance
Region
US
Reported figure
—
Evidence
Grade B