NBA Top Shot
App & software · 2020
NBA Top Shot’s February pack drop drew a queue of over 200,000 collectors.
Jonathan Bales
@BalesBets · Jan 14, 2021
Just set an @nba_topshot record, purchasing the #1/49 @JaMorant Cosmic Series 1 for $35,000. I went in with @CSURAM88, @JerLevine, and @adamlevitan. I love NFTs and believe the future of trading cards is digital.
NBA Top Shot
@NBATopShot · Feb 22, 2021
👑ALL HAIL THE KING👑 @yodough scooped up this Legendary LeBron James Moment from our Cosmic Series 1 set for $208,000‼️ This Moment is from our first Legendary set ever minted 💯 The top acquisition for any NBA Top Shot Moment ... so far. Congrats on the nice pickup! 👑 htt
Spread Score
How it worksNumbers
- 2021-03 buyers; CryptoSlam retrospective, not verified people
- 408.4K
- As of Mar 31, 2021 · Open web · CryptoSlam
- Seed to peak proxy
- 5 months
- Oct 1 ’20 to Feb 22 ’21
- Platforms
- 3
- Started on Open web
- Origin
- Mixed
- Toys & collectibles
How it spread
Trace the originDapper opened its NBA highlight marketplace in October 2020, and collectors publicized resale purchases. Players streamed pack openings as February queues exceeded 200,000. Shortages and withdrawal delays accompanied the boom before trading contracted.
Proxy date; not a directly measured attention peak.
Timeline (16)
July 2019
NBA, NBPA and Dapper Labs precursor · Jul 31 ’19
The partners announced a blockchain platform for collecting and trading NBA highlights.[1]
October 2020
Dapper Labs seed · Oct 1 ’20
Dapper opened NBA Top Shot to the public after an invitation-only beta.[2]
PocketGamer.biz press · Oct 1 ’20
PocketGamer covered the public beta and its Samsung Galaxy Store distribution.[3]
Join free to see why it worked and the other 13 events. Free, on every case.
Spread the same way
Do this
- 1Treat the queue and the cash-out process as part of the product people will discuss.
Every number (18)
- 2021-01 buyers; CryptoSlam retrospective, not verified people“"date":"2021-01-01T00:00:00","salesUSD":51168917,"salesToken":0,"uniqueBuyers":31647,"sellers":17532,"totalTransactions":798923”31.6K[17]
Press (5 outlets)
- Oct 1, 2020same dayPocketGamer.biz · Dapper Labs’ collectible app NBA Top Shot enters open beta | PocketGamer.biz
You’ve seen 1 of 4 steps, 1 of 18 numbers and 1 of 5 outlets. Pro opens the rest, with all 21 sources.