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Library/Moment/Susan Boyle's Britain's Got Talent audition
Grade B14 sourcesHIS-01018

Susan Boyle's Britain's Got Talent audition

Moment · 2009 · Notable

43Editable slideCertificate

The televised audition led YouTube's yearly list with over 120 million views.

Original · Susan Boyle / Britain's Got Talent
ITV misses out as Susan Boyle conquers web
The Observer / The Guardian
Susan Boyle YouTube Video: 100 Million Hits, So Where's the Money? \[Updated\]
WIRED
Diversity dance to Britain's Got Talent victory as Susan Boyle's dream fails to come true
The Observer / The Guardian
Susan Boyle's First Audition - I Dreamed a Dream - Britain's Got Talent 2009
Britain's Got Talent on YouTube

Spread Score

How it works
ReachNo data yetContagionNo data yetBreadth30Velocity60LongevityNo data yet43

Numbers

Peak date
Week of Apr 19, 2009
Apr 11 ’09 to Week of Apr 19, 2009
Platforms
5
Started on TV
Origin
Seeded
Entertainment

Mechanics

  • UnderdogPrimary
  • Platform jump
  • Press loop
  • Controversy

How it spread

Trace the origin

Boyle's televised audition circulated on YouTube and reached US news shows and Japanese coverage. Broadcasters discussed its online audience while Fremantle added official channels. YouTube ranked it its most-watched video of the year.

Dates use the stated precision; chart positions are date anchors.

Mar ’09MayJunSepDecJul ’10Mar ’11SepMay ’12OctTVPressOpen webFacebookYouTube
TVPressOpen webFacebookYouTube

11 more events on this chart

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Timeline (14)

  1. April 2009

    Britain's Got Talent seed · Apr 11 ’09

    ITV broadcast Boyle's audition singing I Dreamed a Dream.[1][2][3]

    Open the first post ↗

  2. Anderson Cooper 360 platform jump · Apr 14 ’09

    CNN aired the audition and reported nearly four million YouTube hits.[4]

  3. WIRED press · Apr 14 ’09

    WIRED linked the audition and a Boyle fan site, preserving an early web-to-video referral trail.[14]

Origin
Seeded
Sector
Entertainment
Region
GB
Reported figure
—
Evidence
Grade B

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How the next thing spread, the week it does.

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Mar ’09MayJunSepDecJul ’10Mar ’11SepMay ’12OctTVPressOpen webFacebookYouTube
TVPressOpen webFacebookYouTube

11 more events on this chart

Join free to see them

  1. April 2009

    Britain's Got Talent seed · Apr 11 ’09

    ITV broadcast Boyle's audition singing I Dreamed a Dream.[1][2][3]

    Open the first post ↗

  2. Anderson Cooper 360 platform jump · Apr 14 ’09

    CNN aired the audition and reported nearly four million YouTube hits.[4]

  3. WIRED press · Apr 14 ’09

    WIRED linked the audition and a Boyle fan site, preserving an early web-to-video referral trail.[14]

  1. press · Apr 16 ’09

  2. owner response · Apr 17 ’09

Join free to see the other 11 events and the full chart. Free, on every case.

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Why it worked

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