Lensa Magic Avatars
App & software · 2022 · Notable
Lensa recorded an estimated 13.5 million worldwide app installs on December 1–12, 2022.
Andrey Usolt
@usoltt · Nov 21, 2022
We've launched something really cool! 🚀 Now you can generate mind-blowing personal avatars with Stable diffusion + Dream booth in a few taps in our app Lensa. It also costs just $2.99 per pack!😃 @Appstore : apps.apple.com/us/app/lensa-p… @GooglePlay : play.google.com/store/apps/det… h
Nick Davidov
@Nick_Davidov · Nov 21, 2022
Ok I finally figured out how to make good looking avatars for my wife with Lensa @PrismaAI - have to upload pics where her face is clearly seen, not the ones where she’s more “good looking”.
Prisma Labs
@PrismaAI · Nov 29, 2022
Since we introduced our AI-generated avatars here, the hype has gone over the roof. Among the first and most voted names of whom we should do next, you named Casey Neistat. So we've braced ourselves, prepared more bandwidth on servers, and are happy to show @Casey as seen by AI
Marco Mascorro
@Mascobot · Dec 8, 2022
Lensa AI is doing $1M a day by generating avatar self-portrait images. They were not the first ones doing avatars, but they were the first ones to go massive on ads & marketing. They were not running on an API like everyone else, but they had their own GPUs too.
Loopify 🧙♂️@Loopify
This mobile app called "Lensa" is going crazy right now, doing $1M+ in revenue per day, growing rapidly. (see img below) It uses Stable Diffusion to create AI images of anyone if you give it 20 images. Some people see new tech and get fearful, others see opportunity.
Spread Score
How it worksNumbers
- Seed to peak
- 3 weeks
- Nov 21 ’22 to Dec 13 ’22
- Platforms
- 5
- Started on App stores
- Origin
- Mixed
- Technology
How it spread
Trace the originPrisma Labs released Magic Avatars in November. Users posted portraits on X and Instagram, while Lensa topped app charts. Criticism of training data and sexualized outputs followed. Lensa later offered printed products.
12 more events on this chart
Join free to see themTimeline (15)
Changelogupdated Oct 12 ’26
- Added: 15 events, 17 sources · Score 46
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New cases, every week
How the next thing spread, the week it does.