Grade B24 sourcesHIS-00541
Bentley Girl ASMR
Campaign · 2023 · Notable
Jetcar’s 21-second car promotion became a template for vehicle parodies.
Spread Score
How it worksNumbers
- Tyler Butterworth Humvee parody Instagram plays; historical nearly 20 M
- 20M
- As of Sep 2, 2023 · Instagram · MarketingDirecto.com
- Peak date
- Week of Sep 2, 2023
- Jul 6 ’23 to Week of Sep 2, 2023
- Platforms
- 6
- Started on YouTube
- Origin
- Seeded
- Auto & mobility
How it spread
Trace the originJetcar released its Bentley ASMR promotion on July 6, 2023. Creators repeated its whispers and taps with cheaper cars, a Humvee and a tractor. Parodies spread across TikTok, YouTube, Instagram and X, and Schiphol adapted the format for an airplane.
Dates use the stated precision; chart positions are date anchors.
16 more events on this chart
Join free to see themTimeline (19)
Changelogupdated Oct 16 ’26
- Added 1 number · Score 45 → 47
- Added: 16 events, 20 sources · Score 45 · Fact-check passed (27 claims)
Spread the same way
New cases, every week
How the next thing spread, the week it does.