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Library/Campaign/Central Houston Nissan's Bait-and-Switch TikToks
Grade B20 sourcesHIS-00547

Central Houston Nissan's Bait-and-Switch TikToks

Campaign · 2024 · Niche

34Editable slideCertificate

The dealer said around 20 buyers mentioned social media after its TikTok ads spread.

Original · Central Houston Nissan
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
Clip · @.centralhoustonnissan on TikTok
KNOCKOUT deals 💥🥊 #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars
@.centralhoustonnissan on TikTok
Only the best 🐂 . . . #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars #CarGram #CarInstagram #HoustonCarScene #Dealership #PreOwnedCarSales…
@.centralhoustonnissan on TikTok
He's fine....LIFETIME Warranty on New and Used Cars 🙌🏼 . . . #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars #CarGram #CarInstagram…
@.centralhoustonnissan on TikTok
Good thing there was a mattress 😅 • • • #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #fyp #foryou #foryourpage #nissancomedy #HoustonCarScene #Dealership…
@.centralhoustonnissan on TikTok
No se preocupen somos professionales😅❤️ • • • #centralhoustonnissanfamily #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #fyp #foryou #foryourpage…
@.centralhoustonnissan on TikTok
Central Houston Nissan social media marketing manager content...
Getty Images / Houston Chronicle photographer Yi-Chin Lee
Come split into the Best deals😌💅 • • • #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #fyp #foryou #foryourpage #HoustonCarScene #Dealership #nissancomedy
@.centralhoustonnissan on TikTok
We just had to do it AGAIN🐐 • • • #centralhoustonnissanfamily #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #fyp #foryou #foryourpage #nissancomedy…
@.centralhoustonnissan on TikTok
This Houston Nissan Dealer's TikTok Is the Funniest Thing I've Seen All Year
The Drive
Central Houston Nissan TikTok trend
Creative Bloq

Spread Score

How it works
Reach27ContagionNo data yetBreadth40Velocity38Longevity3734

Numbers

Buyers mentioning social media
~20
March 2024 · Dealer-reported association · Self-reported · Houston Chronicle
Milestone date
Week of Mar 23, 2024
Mar 15 ’24 to Week of Mar 23, 2024
Platforms
4
Started on TikTok
Origin
Seeded
Auto & mobility

Mechanics

  • TransgressionPrimary
  • Platform jump
  • Press loop
  • Underdog
  • Unhinged voice

How it spread

Trace the origin

Central Houston Nissan cut mishap clips into staff sales pitches. The ads reached Reddit and automotive and design press. Its manager said around 20 buyers in the preceding month mentioned social media; that claim did not establish incremental sales.

Documented milestone; not a measured attention peak. Dates use the stated precision; chart positions are date anchors.

Apr ’24TikTokRedditPressRetail
TikTokRedditPressRetail

13 more events on this chart

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Timeline (16)

  1. March 2024

    @.centralhoustonnissan seed · Mar 15 ’24

    The dealership posted its boxing-to-sales transition captioned KNOCKOUT deals.[1]

    KNOCKOUT deals 💥🥊 #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars
    Open the first post ↗
  2. @.centralhoustonnissan owner response · Mar 15 ’24

    A bull-impact clip cut to a salesman pitching the dealership’s prices.[2]

    Only the best 🐂 . . . #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars #CarGram #CarInstagram #HoustonCarScene #Dealership #PreOwnedCarSales…
  3. @.centralhoustonnissan owner response · Mar 16 ’24

    A stretcher fall cut to a salesman rolling onto the floor and pitching a lifetime warranty.[3]

    He's fine....LIFETIME Warranty on New and Used Cars 🙌🏼 . . . #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars #CarGram #CarInstagram…
Origin
Seeded
Sector
Auto & mobility
Region
US
Buyers mentioning social media
~20
March 2024 · Dealer-reported association · Self-reported · Houston Chronicle
Evidence
Grade B

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Thanks @HeatherRaeElMoussa! Don’t sleep on our #ColorStay Lip Liner. Comment below for a ski pants storytime 😈⛷️

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Original microfeminism prompt over a selfie of a person wearing sunglasses; image supplied by TikTok’s official embed.

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New cases, every week

How the next thing spread, the week it does.

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Apr ’24TikTokRedditPressRetail
TikTokRedditPressRetail

13 more events on this chart

Join free to see them
  1. March 2024

    @.centralhoustonnissan seed · Mar 15 ’24

    The dealership posted its boxing-to-sales transition captioned KNOCKOUT deals.[1]

    KNOCKOUT deals 💥🥊 #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars
    Open the first post ↗
  2. @.centralhoustonnissan owner response · Mar 15 ’24

    A bull-impact clip cut to a salesman pitching the dealership’s prices.[2]

    Only the best 🐂 . . . #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars #CarGram #CarInstagram #HoustonCarScene #Dealership #PreOwnedCarSales…
  3. @.centralhoustonnissan owner response · Mar 16 ’24

    A stretcher fall cut to a salesman rolling onto the floor and pitching a lifetime warranty.[3]

    He's fine....LIFETIME Warranty on New and Used Cars 🙌🏼 . . . #CentralHoustonNissan #CentralHouston #Houston #Texas #HoustonCars #Nissan #NissanFamily #Car #Cars #CarGram #CarInstagram…
  1. owner response · Mar 22 ’24

  2. platform jump · Mar 23 ’24

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Why it worked

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