LibraryNowOriginsOddsMechanicsMCP

Kinds

Campaign380Product91Food & drink27App & software56Film24Series24Music60Game115Book22Creator moment54Meme & format109Trend & aesthetic38Activity58Moment89
PricingPrivacyTermsRefundsPress
Library/Campaign/Chevrolet A Holiday to Remember
Grade B23 sourcesHIS-00548

Chevrolet A Holiday to Remember

Campaign · 2023 · Niche

27Editable slideCertificate

One repost of Chevrolet’s holiday film drew 9.1 million X post views.

Original · re-upload by gva creator

miguelifornia

@miguelifornia · Nov 24, 2023

❤️ Great commercial @chevrolet Take a look 👀 😢 🇺🇸 #Thanksgiving htt

1.8K307
Post · @miguelifornia on X

Benny Johnson

@bennyjohnson · Dec 1, 2023

Chevrolet drops first non-woke, heart-warming ad of the Christmas season. You will not make it through this with a dry eye. Be prepared to cry.❤️ x.com/MikeSington/st…

60.9K5.1K
Post · @bennyjohnson on X

Matt Wallace

@MattWallace888 · Dec 1, 2023

They kinda ruined it at the end by saying Happy Holidays instead of Merry Christmas that would have been perfect!

1K89
Post · @MattWallace888 on X

The Deacon's Bench

@DeaconGregK · Nov 24, 2023

This could be the best TV ad of the season — or, maybe, the decade thedeaconsbench.com/this-could-be-…

312
Post · @DeaconGregK on X

Linda Traitz

@LindaTraitz · Nov 24, 2023

Tears are streaming down my face. I can’t remember any other “commercial” that affected me like this one did. I was smiling and crying, at the same time. Thank you for sharing this. Merry Christmas👏👏

744
Post · @LindaTraitz on X

Dostoevsky's Heart aka Goodbye Idumea

@NotWellInZion · Dec 1, 2023

It's hard to see the commercial through all these darn tears.

1.2K11
Post · @NotWellInZion on X

Cindy

@CindyBisho54852 · Dec 1, 2023

No!!! 🫶 “ I kissed him first because he was too shy” … Merry Christmas 🎄 🕊️🕊️🕊️ Nicely done Chevrolet👏

9317
Post · @CindyBisho54852 on X
A granddaughter drove her grandmother with dementia through familiar places in a classic Chevrolet Suburban.
Chevrolet / Commonwealth//McCann / Tom Hooper on YouTube, via Wayback Machine
A frame from the film showing the granddaughter kneeling beside her grandmother with a holiday gift.
Chevrolet / The Clios
❤️ Great commercial @chevrolet Take a look 👀 😢 🇺🇸 #Thanksgiving
@miguelifornia on X
"Honoring All the Emotions of the Holidays," S. 3, Ep. 11 — The Wellness Compass Initiative
The Wellness Compass Initiative
Chevrolet | Holiday to Remember
The One Club for Creativity
This could be the best TV ad of the season — or, maybe, the decade
@DeaconGregK on X
Chevrolet Launches Holiday Commercial and, Yep, it’s a Tear-Jerker - MotorWeek
MotorWeek
Take a drive down memory lane in tender Chevrolet holiday spot
Reel 360
Nope, That Heart-Tugging New Chevrolet Ad Was Not Filmed In Wyoming
Cowboy State Daily
A new holiday commercial produced for Chevrolet in partnership with the Alzheimer’s Association is getting rave reviews for the emotional five-minute advertisement.
Deseret News

Spread Score

How it works
Reach22Contagion20Breadth20Velocity58Longevity2227

Numbers

Benny Johnson repost: live X post impressions
9.1M
As of Oct 14, 2026 · X · X / Benny Johnson
Peak date
Week of Dec 1, 2023
Nov 22 ’23 to Week of Dec 1, 2023
Platforms
7
Started on YouTube
Origin
Mixed
Auto & mobility

Mechanics

  • Transgression
  • Platform jump
  • Press loopPrimary
  • Creator relay
  • Response chain

How it spread

Trace the origin

Chevrolet’s holiday film travelled through TV, reposts and personal reactions. WCRZ shared Holly filming photos, and Deseret quoted a named Reddit response. Caregiver Action Network also reported discussing it with employed caregivers in its partner networks.

Dates use the stated precision; chart positions are date anchors.

Google searchesNov ’23DecJan ’24FebAprPeakYouTubePressTVXAudioRedditOpen web
YouTubePressTVXAudioRedditOpen web

12 more events on this chart

Join free to see them

Timeline (15)

  1. November 2023

    Chevrolet seed · Nov 22 ’23

    Chevrolet released a film about a granddaughter taking her grandmother with dementia on a drive.[1][2]

    A granddaughter drove her grandmother with dementia through familiar places in a classic Chevrolet Suburban.
    Open the first post ↗
  2. MotorWeek press · Nov 22 ’23

    MotorWeek covered the launch and embedded Chevrolet’s long-form holiday film.[1]

    Chevrolet Launches Holiday Commercial and, Yep, it’s a Tear-Jerker - MotorWeek
  3. Chevrolet owner response · Nov 23 ’23

    Chevrolet aired the campaign during Fox’s Thanksgiving NFL broadcast; iSpot catalogued a 60-second cut.[3][8][9]

Origin
Mixed
Sector
Auto & mobility
Region
US
Benny Johnson repost: live X post impressions
9.1M
As of Oct 14, 2026 · X · X / Benny Johnson
Evidence
Grade B

Spread the same way

IKEA paid Roblox jobs

Open web · 2024

55
Official game screenshot showing the IKEA showroom and co-worker avatars.

16B impressions

Ariel: Dads #ShareTheLoad

YouTube · 2016

53
Why is Laundry only a mother’s job? Dads #ShareTheLoad (Hindi) – Ariel

2B impressions

A Recipe for Seduction

X · 2020

52
A Recipe for Seduction | Presented by Kentucky Fried Chicken | Full Mini-Movie | Lifetime

1.8B impressions

Daniel Craig for Loewe Fall 2024

X · 2024

28
Daniel Craig for Loewe (2024)

196.7K views

New cases, every week

How the next thing spread, the week it does.

See every timeline

Free account, every case's full spread.

Join free
Log inJoin free
Google searchesNov ’23DecJan ’24FebAprPeakYouTubePressTVXAudioRedditOpen web
YouTubePressTVXAudioRedditOpen web

12 more events on this chart

Join free to see them
  1. November 2023

    Chevrolet seed · Nov 22 ’23

    Chevrolet released a film about a granddaughter taking her grandmother with dementia on a drive.[1][2]

    A granddaughter drove her grandmother with dementia through familiar places in a classic Chevrolet Suburban.
    Open the first post ↗
  2. MotorWeek press · Nov 22 ’23

    MotorWeek covered the launch and embedded Chevrolet’s long-form holiday film.[1]

    Chevrolet Launches Holiday Commercial and, Yep, it’s a Tear-Jerker - MotorWeek
  3. Chevrolet owner response · Nov 23 ’23

    Chevrolet aired the campaign during Fox’s Thanksgiving NFL broadcast; iSpot catalogued a 60-second cut.[3][8][9]

  1. press · Nov 23 ’23

  2. platform jump · Nov 24 ’23

Join free to see the other 12 events and the full chart. Free, on every case.

Join free

Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 7 sourced numbers and 23 sources. Start with a free account.

Join freeGo Pro