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Library/Film/Sinners
Grade A21 sourcesHIS-01237

Sinners

Film · 2025 · Viral

70Editable slideCertificate

Ryan Coogler's vampire film Sinners grossed $371.6 million worldwide.

Trailer · Warner Bros. on YouTube
Clip · Kodak on YouTube
Sinners: poster
Wikipedia (non-free, fair use)
Official Sinners movie site and film artwork.
Warner Bros. Pictures
Sinners | Official Trailer
Warner Bros. on YouTube
The juke joint scene
Deadline
Michael B. Jordan in Sinners
Variety
SINNERS, from left: Jayme Lawson, Wunmi Mosaku, Michael B. Jordan, Miles Caton, Li Jun Li, 2025. © Warner Bros. / Courtesy Everett Collection
Variety
Club Juke facade at Halloween Horror Nights
Universal Orlando Resort
Autumn Durald Arkapaw at a Sinners Q&A in Los Angeles, November 22, 2025; CC BY 4.0.
Kevin Paul / CC BY 4.0
Sinners frame showing the IMAX aspect ratio change
Kodak on YouTube
Michael B. Jordan as the twins Smoke and Stack
Variety
Michael B. Jordan in a scene from the Sinners movie
Deadline
Look: Michael B. Jordan, Hailee Steinfeld attend 'Sinners' premiere - UPI.com
UPI
Jack O'Connell smiles gleefully with glowing red eyes in Sinners.
CinemaBlend

Spread Score

How it works
Reach89Contagion45Breadth90Velocity52Longevity6070

Numbers

Worldwide theatrical gross, all releases; current tracker
$371.6M
As of Oct 22, 2026 · Box Office Mojo
Observed peak date
Week of Apr 24, 2025
Apr 3 ’25 to Week of Apr 24, 2025
Platforms
8
Started on Box office
Leverage
4.1×
$371.6M on $90M budget

Mechanics

  • Maker originPrimary
  • Scarcity drop
  • Platform jump
  • Press loop
  • Controversy

How it spread

Trace the origin

Warner Bros. promoted Sinners through TV ads, celebrity screenings and Coogler's film-format explainer. It opened to $48 million domestically. Audience recommendations, TikTok dances and repeat viewing accompanied a second weekend down just 4.8%.

Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.

Wikipedia views · Google searchesAug ’24OctFeb ’25MayJunOctFeb ’26AprJulOctObserved peakYouTubeBox officePressXOpen webTikTokTVRetail
YouTubeBox officePressXOpen webTikTokTVRetail

13 more events on this chart

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Timeline (16)

  1. September 2024

    Warner Bros. Pictures precursor · Sep 2024

    Warner Bros. released the first trailer in September.[1]

    The juke joint scene
    Open the first post ↗

  2. April 2025

    Warner Bros. Pictures seed · Apr 3 ’25

    Sinners screened at its New York premiere at AMC Lincoln Square.[2]

    Look: Michael B. Jordan, Hailee Steinfeld attend 'Sinners' premiere - UPI.com

  3. Business Insider press · Apr 7 ’25

    Coogler linked his 25-year ownership deal to the film's story of Black ownership.[3]

  1. commercial · Apr 18 ’25

  2. commercial · Apr 21 ’25

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Why it worked

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Pro opens the playbook, all 10 sourced numbers and 21 sources. Start with a free account.

Join freeGo Pro
Origin
Mixed
Sector
Entertainment
Region
US
Worldwide theatrical gross, all releases; current tracker
$371.6M
As of Oct 22, 2026 · Box Office Mojo
Evidence
Grade A

Spread the same way

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$263.5M on a $12M budget

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