Olympic village chocolate muffins
Creator moment · 2024 · Notable
A swimmer's muffin TikToks drew 83 million views before fans imported muffins to New York.
aaalex 🪩🎀✨ lestat’s tour manager
@dunebarbie · Jul 30, 2024
my current olympics obsession is henrik christiansen, this swimmer from norway who’s obsessed with the chocolate muffins in the olympic village and can’t stop making tiktoks about them
jocelyn (swimswim4)
@swimswim48 · Jul 31, 2024
I’m obsessed with the Olympic village storyline of Henrik Christiansen being an absolute fiend for the chocolate muffins
Spread Score
How it worksNumbers
- Seed to milestone
- 12 days
- Jul 25 ’24 to Aug 6 ’24
- Platforms
- 5
- Started on TikTok
- Origin
- Seeded
- Sports
How it spread
Trace the originChristiansen's village food review became a series of muffin jokes. Other athletes posted taste tests, fans shared clips on X, and press identified the supplier. Fans then imported the muffins for a New York pop-up that sold 263.
Documented milestone; not a measured attention peak.
13 more events on this chart
Join free to see themTimeline (16)
July 2024
Henrik Christiansen and Nicholas Lia owner response · Jul 27 ’24
Christiansen adapted the I Think You Should Leave zipline joke to his muffin obsession.[3]
Enkhkhuslen Batbayar (@huska284) platform jump · Jul 28 ’24
Batbayar posted her own muffin video from the village.[4]
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