Good Omens graphic novel Kickstarter
Campaign · 2023
The Good Omens graphic novel campaign drew $3,078,310 in Kickstarter pledges.
Spread Score
How it worksNumbers
- Seed to milestone
- 2 days
- Aug 1 ’23 to Aug 3 ’23
- Platforms
- 4
- Started on Open web
- Origin
- Seeded
- Entertainment
Mechanics
How it spread
Trace the originThe Terry Pratchett Estate launched a graphic novel Kickstarter. Neil Gaiman shared it on Bluesky, and comics and publishing outlets reported its fundraising. Kickstarter later listed $3,078,310 pledged.
Documented milestone; not a measured attention peak.
Timeline (10)
May 2023
Bleeding Cool precursor · May 28 ’23
A convention display promoted advance alerts for the graphic novel Kickstarter.[1]
June 2023
Colleen Doran precursor · Jun 5 ’23
Doran announced she would adapt the book and invited advance signups.[2]
July 2023
Amazon Studios and BBC precursor · Jul 28 ’23
The second television season went live before the crowdfunding campaign.[3]
Join free to see why it worked and the other 7 events. Free, on every case.
Spread the same way
Do this
- 1Offer concrete rewards for audiences who already care about a story.
Every number (5)
- Kickstarter pledges reported in USD“Good Omens: The Official (and Ineffable) Graphic Novel – $3,078,310”$3.1M[9]
Press (4 outlets)
- May 28, 202365 days before
Bleeding Cool · Good Omens Kickstarter ad at MCM London Comic Con
You’ve seen 1 of 2 steps, 1 of 5 numbers and 1 of 4 outlets. Pro opens the rest, with all 10 sources.




