Viral tech marketing: Press loop

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Peach

39
Official Peach App Store screenshot showing the social app interface.

Peaked at #9

Bondee

38
スマホ向けメタバースSNS『Bondee ボンディー』 日本で初めてのPOP UP！ 4/24～5/7までのイベント開催レポート

Peaked at #1

Deep Nostalgia

38
MyHeritage’s official Deep Nostalgia animation demonstration.

Peaked at #1

Polly

38
Second Polly app screenshot supplied in its Product Hunt gallery

20M users

Snapchat launch

38
Snapchat on the App Store

5M users

IKEA Exploding Box AI Concept

37
Finally got round to testing Veo 3 for ads- IKEA (inspo ad) Prompt below👇

1.4M views

Sony Bravia "Balls"

37
Official still from Sony Bravia Balls, published by production company MJZ.

7M third-party ad views

Gas app

36
Gas: The social app for teens designed to spread positivity | Fox Business Video

$11M revenue

Apple “Get a Mac”

36
Apple “Get a Mac”

66 US TV spots aired

Google Wave

36
Google Wave

Peaked at #1

Second Life

34
Current Second Life promotional scene from the official product site; not a launch-era screenshot.

1M users

Three "Dancing Pony"

34
Three Mobile - Pony

100M impressions

David's Disposable

33
Dispo 2.0

Peaked at #1

Friend pendant subway campaign

33
vandalized friend ad, totally saw that one coming

25.9M impressions

Twitter at SXSW 2007

33
SXSW Web Awards Ceremony

60K daily tweets during SXSW

HubSpot’s free Website Grader

31
First page of HubSpot’s March 2007 Website Grader report with score and recommendations

1M website URLs graded

Zuckerberg’s metaverse selfie

31
Mark Zuckerberg launches Horizon Worlds in France and Spain with an eye-gougingly ugly VR selfie. Meta's metaverse ploy is surely dying in the dark.

Peaked 3 days in

MXit’s early South African mobile community

30
Mxit logo

3M registered users

AirPods memes

20
Original AirPods and charging case, Apple launch photo

150K likes on one joke

Linux’s announcement and contributor response

10
Tux, the Linux mascot

50K guessed active users

Pebble Kickstarter launch

0
Original Pebble Kickstarter project image showing three e-paper watches. Original campaign project image retained on Kickstarter.

$10.3M pledged on Kickstarter