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Library/Moment/Benito Antonio x Zara
Grade B21 sourcesHIS-00853

Benito Antonio x Zara

Moment · 2026 · Niche

30Editable slideCertificate

Fan footage of Zara’s launch drew about 27,300 views; queues and stockouts made news.

carloxx iván

@itscarlosivan · May 16, 2026

Bad Bunny llega a Zara de Plaza Las Américas y transforman la tienda para el lanzamiento de su colección 🇵🇷 h

5288
Original · carloxx iván (@itscarlosivan)

Access Bad Bunny

@AccessBadBunny · May 16, 2026

Bad Bunny is releasing an exclusive clothing collection for Puerto Rico through his own brand, BENITO ANTONIO, in collaboration with Zara. 🇵🇷 h

2.6K19
Post · @AccessBadBunny on X

Bad Bunny Fan Info

@badbunnynetwork · May 16, 2026

Bad Bunny saliendo de Plaza Las American en Puerto Rico luego de la salida de su marca ‘Benito Antonio’ junto a Zara. 🛍️

3.6K25
Post · @badbunnynetwork on X
Bad Bunny llega a Zara de Plaza Las Américas y transforman la tienda para el lanzamiento de su colección 🇵🇷
@itscarlosivan on X
Bad Bunny llega a Zara de Plaza Las Américas y transforman la tienda para el lanzamiento de su colección 🇵🇷
@itscarlosivan on X
Official Benito Antonio collection campaign photograph, credited to STILLZ by ITX Japan.
STILLZ / Zara
Bad Bunny é flagrado em Porto Rico após lançamento de sua marca; veja | CNN Brasil
CNN Brasil
Bad Bunny’s Zara Collection Gets Quiet Restock Following Last Week’s Limited Launch
The Hollywood Reporter via Yahoo
Bad Bunny is releasing an exclusive clothing collection for Puerto Rico through his own brand, BENITO ANTONIO, in collaboration with Zara. 🇵🇷
@AccessBadBunny on X
Bad Bunny is releasing an exclusive clothing collection for Puerto Rico through his own brand, BENITO ANTONIO, in collaboration with Zara. 🇵🇷
@AccessBadBunny on X
Bad Bunny saliendo de Plaza Las American en Puerto Rico luego de la salida de su marca ‘Benito Antonio’ junto a Zara. 🛍️
@badbunnynetwork on X
Zara and Bad Bunny launch a capsule collection
FashionUnited
Bad Bunny Halftime Show
Remezcla
DORIC ORDER: Bad Bunny Sold the Revolution to Zara
DSCENE

Spread Score

How it works
Reach6Contagion35Breadth40Velocity69Longevity1530

Numbers

Access Bad Bunny launch post on X (live; partial inventory)
178.6K
As of Oct 15, 2026 · X · Access Bad Bunny / X
Seed to peak
5 days
May 16 ’26 to May 21 ’26
Platforms
6
Started on X
Origin
Seeded
Fashion & accessories

Mechanics

  • Real-world spectaclePrimary
  • Scarcity drop
  • Platform jump
  • Sell-out loop
  • Controversy

How it spread

Trace the origin

Fan footage spread after Bad Bunny appeared at Zara’s San Juan pop-up. Shopping hauls and forum debate followed. The worldwide drop produced queues and reported stockouts; restock coverage and a naming dispute extended the story.

Google searchesMay ’26JunJulAugSepPeakPressRetailXRedditInstagramOpen web
PressRetailXRedditInstagramOpen web

14 more events on this chart

Join free to see them

Timeline (17)

  1. May 2026

    Joyce Li / Hypebeast precursor · May 6 ’26

    Reported fan speculation linking trademark clues and Benito Antonio logos in Vogue’s Met Gala preparation video.[21]

  2. Zara / Bad Bunny precursor · May 16 ’26

    Zara opened the San Juan pop-up and Bad Bunny appeared before the official announcement.[1]

  3. @itscarlosivan seed · May 16 ’26

    A fan posted footage of Bad Bunny arriving at Zara in Plaza Las Américas at 16:51 UTC.[2]

    Bad Bunny llega a Zara de Plaza Las Américas y transforman la tienda para el lanzamiento de su colección 🇵🇷
Origin
Seeded
Sector
Fashion & accessories
Region
PR
Access Bad Bunny launch post on X (live; partial inventory)
178.6K
As of Oct 15, 2026 · X · Access Bad Bunny / X
Evidence
Grade B

Spread the same way

Dubai chocolate

TikTok · 2023

66
@fixdessertchocolatier WOW, JUST WOW!!! Can’t explain how good these are! When a chocolate, a dessert and a piece of art meet this is what you get! 🍫 "Can't Get Knafeh of it," "Mind Your Own…

120M views

Frida Breast Milk Ice Cream

Retail · 2025

55
‘Breast milk ice cream’ now available: What’s really inside

7.8B impressions

#ALLMYMOVIES

Open web · 2015

45
Official project still showing LaBeouf watching his films at the Angelika Film Center.

Stanley x Wicked tumblers

TikTok · 2024

32
People went crazy over the Wicked Stanleys#maurmi #funnygranny #wickedstanley #target #wicked @maurmi10 @S A V A G E G R A N T

4M views

New cases, every week

How the next thing spread, the week it does.

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Free account, every case's full spread.

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Google searchesMay ’26JunJulAugSepPeakPressRetailXRedditInstagramOpen web
PressRetailXRedditInstagramOpen web

14 more events on this chart

Join free to see them

  1. May 2026

    Joyce Li / Hypebeast precursor · May 6 ’26

    Reported fan speculation linking trademark clues and Benito Antonio logos in Vogue’s Met Gala preparation video.[21]

  2. Zara / Bad Bunny precursor · May 16 ’26

    Zara opened the San Juan pop-up and Bad Bunny appeared before the official announcement.[1]

  3. @itscarlosivan seed · May 16 ’26

    A fan posted footage of Bad Bunny arriving at Zara in Plaza Las Américas at 16:51 UTC.[2]

    Bad Bunny llega a Zara de Plaza Las Américas y transforman la tienda para el lanzamiento de su colección 🇵🇷

  1. press · May 16 ’26

  2. platform jump · May 16 ’26

Join free to see the other 14 events and the full chart. Free, on every case.

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Why it worked

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