Grade B13 sourcesHIS-00962
Parke x Target
Product · 2026 · Niche
A shopper's TikTok of the Parke x Target sellout drew 4.1 million plays.
Spread Score
How it worksNumbers
- Plays on @shopwithbon's launch video (seed)
- 4.1M
- As of Oct 15, 2026 · TikTok · Bonnie Morgan (@shopwithbon) / TikTok
- Seed to peak
- same day
- Apr 25 ’26 to Apr 25 ’26
- Platforms
- 4
- Started on TikTok
- Origin
- Seeded
- Fashion & accessories
How it spread
Trace the originTarget's limited Parke collection went on sale on April 25, 2026, and Target said most of it sold out before 8 a.m. Shopper TikToks of crowds and sellouts spread, one reaching 4.1 million plays. Ad Age said the videos led confused users to ask what Parke was.
10 more events on this chart
Join free to see themTimeline (13)
April 2026
Target precursor · Apr 21 ’26
Target announced a limited-time collaboration with Parke.[2]
Holidorm precursor · Apr 22 ’26
Holidorm's #ad post urged readers to set a reminder for April 25 and shop early.[8]
NJ.com precursor · Apr 24 ’26
NJ.com published a shopping preview of the drop, with pieces from $5.[7]
Spread the same way
New cases, every week
How the next thing spread, the week it does.