LibraryNowOriginsOddsMechanicsMCP

Kinds

Campaign380Product91Food & drink27App & software56Film24Series24Music60Game115Book22Creator moment54Meme & format109Trend & aesthetic38Activity58Moment89
PricingPrivacyTermsRefundsPress
Library/Moment/#ALLMYMOVIES
Grade B25 sourcesHIS-00019

#ALLMYMOVIES

Moment · 2015 · Notable

45Editable slideCertificate

A livestream of Shia LaBeouf watching 27 films became screenshots, GIFs and memes.

tori ˚.⋆♪

@toritilla5 · Aug 3, 2024

are you serious

13.8K259
Post · @toritilla5 on X
Official project still showing LaBeouf watching his films at the Angelika Film Center.
LaBeouf, Rönkkö & Turner
“There Needs To Be More Emojis In Art Criticism:” A Conversation With Luke Turner
BuzzFeed (interview with Luke Turner)
are you serious
@toritilla5 on X
Shia LaBeouf Invites You to Watch Him Watch All of His Movies (Video)
TheWrap
Alive But Gay / Ninjago Then vs. Now | Know Your Meme
Know Your Meme

Spread Score

How it works
Reach41Contagion35Breadth70Velocity65Longevity1545

Numbers

Seed to peak
1 day
Nov 10 ’15 to Nov 11 ’15
Platforms
8
Started on Open web
Origin
Stunt
Entertainment

Mechanics

  • Real-world spectaclePrimary
  • Platform jump
  • Press loop
  • Scarcity drop
  • Controversy

How it spread

Trace the origin

The trio streamed LaBeouf watching his filmography and offered free cinema admission. Viewers circulated screenshots and GIFs as queues grew; press described a shift from mockery to sympathy. His reactions returned in Ninjago slideshows years later.

Google searchesJul ’15OctDecMay ’16DecMay ’18Oct ’19Mar ’21Aug ’22Jan ’24SepDecPeakOpen webPressXRetailYouTubeInstagramSnapchatTikTok
Open webPressXRetailYouTubeInstagramSnapchatTikTok

14 more events on this chart

Join free to see them

Timeline (17)

  1. November 2015

    LaBeouf, Rönkkö & Turner seed · Nov 10 ’15

    The trio began a silent livestream of LaBeouf watching his films at New York’s Angelika Film Center.[1][2][3][4]

    Open the first post ↗

  2. TheWrap press · Nov 10 ’15

    TheWrap covered the launch and embedded reactions from unaffiliated Twitter users.[5]

    Shia LaBeouf Invites You to Watch Him Watch All of His Movies (Video)

  3. Twitter viewers platform jump · Nov 10 ’15

    Viewers tweeted about watching LaBeouf watch his films.[5]

Changelogupdated Oct 12 ’26
  1. 2026-10-12Added: 16 events, 22 sources · Score 43
Origin
Stunt
Sector
Entertainment
Region
US
Reported figure
—
Evidence
Grade B

Spread the same way

Banksy's Self-Shredding Painting

Retail · 2018

66
Banksy's Self-Shredding Painting

Frida Breast Milk Ice Cream

Retail · 2025

55
‘Breast milk ice cream’ now available: What’s really inside

7.8B impressions

Frida’s Breast Milk Ice Cream Campaign

Instagram · 2025

47
‘Breast milk ice cream’ now available: What’s really inside

7.8B impressions

Cash App and Timothée Chalamet’s Sphere stunt

Instagram · 2025

39
Timothée Chalamet on Instagram: "MARTY SUPREME OUT IN 3 DAYS TICKET LINK IN BIO"

1.3M views

New cases, every week

How the next thing spread, the week it does.

See every timeline

Free account, every case's full spread.

Join free
Log inJoin free
Google searchesJul ’15OctDecMay ’16DecMay ’18Oct ’19Mar ’21Aug ’22Jan ’24SepDecPeakOpen webPressXRetailYouTubeInstagramSnapchatTikTok
Open webPressXRetailYouTubeInstagramSnapchatTikTok

14 more events on this chart

Join free to see them

  1. November 2015

    LaBeouf, Rönkkö & Turner seed · Nov 10 ’15

    The trio began a silent livestream of LaBeouf watching his films at New York’s Angelika Film Center.[1][2][3][4]

    Open the first post ↗

  2. TheWrap press · Nov 10 ’15

    TheWrap covered the launch and embedded reactions from unaffiliated Twitter users.[5]

    Shia LaBeouf Invites You to Watch Him Watch All of His Movies (Video)

  3. Twitter viewers platform jump · Nov 10 ’15

    Viewers tweeted about watching LaBeouf watch his films.[5]

  1. peak · Nov 11 ’15

  2. backlash · Nov 11 ’15

Join free to see the other 14 events and the full chart. Free, on every case.

Join free

Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 7 sourced numbers and 25 sources. Start with a free account.

Join freeGo Pro