Viral moments: Political adoption

Cases
12
Median Spread Score
47
Most started on
X58%
First post to peak
1 days

By mechanic

All89Controversy53Response chain41Real-world spectacle28Creator relay23Transgression21Political adoption12Visible in use12Scarcity drop9Newsjacking8Resale market7Underdog7Mystery & lore6

Mike Pence debate fly

62
holy shit

35K sold

Mike Pence Fly

59
holy shit

$150K revenue

Alex Morgan’s tea-sipping celebration

54
HAPPY BIRTHDAY TO YOU, ALEXANDRA!

Call Me Caitlyn

51
Caitlyn Jenner poses for Annie Leibovitz on the cover of Vanity Fair #CallMeCaitlyn http://t.co/NRyh6R09RR http://t.co/GO1ZgJJKBR

3.9B impressions

Cam Newton’s dab

49
Cam Newton dabbing bobblehead with movable head and arms.

Peaked at #1

Birdie Sanders

47
People flip out over bird joining Bernie at the lectern.

Lady Hale's spider brooch

47
@madpaduk @IanDunt It's on its way to Westminster.

6.5K sold

Donald Trump's AI Jesus Post

43
Trump AI Jesus Scandal is Crazier Than You Think

Beto O’Rourke’s NFL-protests answer

42
‘I can think of nothing more American.’ — Beto O'Rourke — the man taking on Ted Cruz — brilliantly explains why NFL players kneeling during the anthem is not disrespectful

19.9M views

Maryam Moshiri's BBC middle-finger clip

40
Been a while since a middle finger gesture made it on to BBC News...

6.9M impressions

AOC's first Among Us stream

36
Alexandria Ocasio-Cortez Twitch stream encouraging people to vote becomes one of platform's most-viewed

4.8M views

Carrier Plant-Move Announcement Video

27
I am the only one who can fix this. Very sad. Will not happen under my watch! #MakeAmericaGreatAgain

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