Business Insider

Outlet · 76 cases · 2010–2026 · financial and business news website

Most often

Covered it

43 of 76 cases

Carried it11Kept it going8Pushed back7Cashed in3

Topics

Entertainment12Food & beverage10Technology7Fashion & accessories6Home & lifestyle6Beauty & personal care5

Where they moved it

  • Press72
  • Open web2
  • Reddit1
  • Retail1

Threads launch

64
Meta’s launch screenshots show the original Threads feed and a profile.

163M downloads a month

Dalgona coffee

59
달고나커피, 400번 저어먹는 커피

Peaked at #1

Travis Scott Meal

54
Travis Scott eating fries in front of a Travis Scott Meal poster.

23B impressions

Novig Just Sports

49
Confirmed: Sydney Sweeney knows ball.

185M views on Instagram posts

Musical.ly

61
musical.ly and TikTok unite to debut new worldwide short-form video platform upgraded app, titled TikTok, now available globally - Newsroom | TikTok

100M users

Pancake cereal

56
Pancake dip n dots 🥞 This was a joke but actually tasted amazing #breakfast #pancake #tiktokdiy #positivevibes #cooking #keepingbusy #passover

870M impressions

KFC x Crocs

52
KFC x Crocs Classic Clogs with fried chicken prints and drumstick charms.

2.9B impressions

Duo at the Barbie Premiere

60
Duolingo attends the #Barbie premiere in Los Angeles.

150M impressions

Sinners

70
Sinners: poster

$371.6M box office

Game of Thrones coffee cup

62
We find coffee cups where they’re not supposed to be all the time. Not sure what the big deal is. ¯\_(ツ)_/¯ #leavenotrace

53B impressions

Connections

60
Very excited to share the game I've been working on, Connections! I've loved making it, and hope you enjoy playing. Huge thanks to Heidi Erwin @oatmemo, Bella Virgilio, and the @NYTGames team 😍🥳

20M players

Vibe Coding

52
Pieter Levels’ documented flight simulator experiment.

7.3M impressions

Mikayla Nogueira’s Telescopic Lift ad

49
THESE ARE THE LASHES OF MY DREAMS!! @lorealparisusa never lets me down 😭 #TelescopicLift #LorealParisPartner #LorealParis @zoehonsinger

64.2M views

Heinz: #FindTheKetchupBoatGuy

53
Heinz on Instagram: "To whoever finds this message, We need your help tracking down an amazing man with an amazing story. You may remember Elvis Francois as the brave sailor who survived on nothing…

3.7B impressions

Locket Widget

52
Official Locket graphic showing friends’ photos inside the home-screen widget

10M downloads a month

Ford Super Duty Rescues a Cybertruck

60
Tesla Cybertruck pulled to safety by Ford pickup after getting stuck in snowy embankment

Peaked the day it began

Hyrox

45
Infront bolsters fitness portfolio through further HYROX investment

1M sold

Soft hiking

48
Replying to @LousLife good question! we kind of coined the term ourselves. heres what it’s all about 🤎 #girlswhohike #hikinguk #hiketok #bestfriends #softhiking #softgirlswhohike #softlife

10K+ followers for the creator

The Glossier You 'Men Magnet' TikTok

48
@Glossier sponsor me

38.7M on a 300 followers at seed

Instagram launch

60
Instagram’s official anniversary illustration of the early app interface and Systrom’s dog photograph.

30M users at acquisition

Hydro Flask and the VSCO girl

52
A red Hydro Flask bottle in Utah, 2016

1.3M derivatives

Spider-Man: Into the Spider-Verse

66
Into the Spider-Verse theatrical poster: Miles Morales falling upside down over the city

$394.9M box office

Emily Zugay’s logo redesigns

47
Putting my degree to use

27M impressions

MapQuest's Lake Ontario stance

40
We’re not changing it.

Peaked at #1

Ted Lasso

55
Watch Ted Lasso - Show - Apple TV

Peaked at #1

Dakota Johnson’s Ellen Interview

48
Dakota Johnson’s Favorite Comedian Isn’t Ellen

9.9M views on the interview clip

Josh Wine Memes

49
I’m not gonna keep telling y’all to grow up and leave that Stella & Barefoot alone

207M impressions

Say So dance

46
and here’s the dance🤪🥰 and THANK YOU FOR 10 MILLION HEARTS OMG THAT’S CRAZY

350.7M views on #saysochallenge

Bones or No Bones

46
he had them just last night!! #pug #seniordog #boneless #humor #foryou

130K views

Revlon’s “Thanks girl” lip-liner reply

43
Thanks @HeatherRaeElMoussa! Don’t sleep on our #ColorStay Lip Liner. Comment below for a ski pants storytime 😈⛷️

8M views