The Independent

Outlet · 65 cases · 1997–2026 · British national daily newspaper

Most often

Covered it

37 of 65 cases

Carried it10Kept it going8Pushed back7Set it up2

Topics

Entertainment14Fashion & accessories12Beauty & personal care6Auto & mobility4Culture4Retail4

Where they moved it

  • Press59
  • X2
  • Open web1
  • Retail1
  • TikTok1

Daily Star’s Liz Truss Lettuce

63
LIVE: Can Liz Truss outlast a lettuce?

1.25B impressions

Doggface Ocean Spray Dreams video

63
Morning vibe #420souljahz #ec #feelinggood #h2o #cloud9 #happyhippie #worldpeace #king #peaceup #merch #tacos #waterislife #high #morning #710 #cloud9

15B impressions

Frida Breast Milk Ice Cream

55
‘Breast milk ice cream’ now available: What’s really inside

7.8B impressions

Instacart: For Papa!

50
Spike Jonze’s extended Instacart musical with Ben Stiller and Benson Boone competing over banana ripeness.

22B impressions

I'm Not Racist

66
Joyner Lucas - I'm Not Racist

155.7M views

Love Has No Labels

52
Campaign graphic with two skeletons and a framed photograph of clasped hands.

1.5B impressions

Orange: WoMen's Football

50
Vous avez aimé cette vidéo ? Et bien surprise surprise, c'est du football féminin. Regardez et attendez la 45e seconde : contre-pied parfait, allez les Bleues !

2B impressions

Nara Smith Makes a Marc Jacobs Tote from Scratch

48
The Tote Bag, made from scratch by @Nara Smith

17M views

Vacation Classic Whip

46
#tiktok #marketing #beauty #cosmetics #influencermarketing | Marty Bell | 32 comments

100M views

The Hangover

68
Original theatrical poster showing Alan with the baby beside Phil and Stu.

$469.3M on a $35M budget

Duolingo High Valyrian Lessons

47
Digital drawing of the Duolingo green owl mascot sitting on a rendition of the Iron Throne from Game of Thrones. Blurred flames can be seen in the background.

700M impressions

Frida’s Breast Milk Ice Cream Campaign

43
‘Breast milk ice cream’ now available: What’s really inside

7.8B impressions

John Lewis: The Long Wait

47
John Lewis' TV ad song twinkles in this week's Official Chart Update

86K sold

Lady Gaga’s Met Gala outfit reveals

49
Lady Gaga changed outfits on the Met Gala carpet in Vogue’s official entrance recording.

14.5M views on an NBC clip

Ryan Reynolds Tesla Deepfake Fan Ad

48
Here is Merriam-Webster's word of the year for 2023

8M views

Dar Patrol CGI

41
Nissan Middle East on Instagram‎: "تنبيه جوي 🌪️ لو شفت الغبار… فالقوة مرّت من هنا. أيقونات تنطلق بلمح البصر. وإذا غفلت عينك لحظة؟ يعني غبّروك. #تحدّ_المألوف #غبّرهم #دار_باترول 𝐖𝐄𝐀𝐓𝐇𝐄𝐑…

100M organic views and reposts

Clé de Peau Beauté: Thirst Trap feat. Martha Stewart

44
#ad Gorgeous, gorgeous people love @cledepeaubeauteUS concealer! #ad #cledepeaubeaute

48M on a 845K followers at seed

Grace VanderWaal's America's Got Talent Audition

47
Grace VanderWaal: 12-Year-Old Ukulele Player Gets Golden Buzzer - America's Got Talent 2016

127.5M views

Revlon’s “Thanks girl” lip-liner reply

43
Thanks @HeatherRaeElMoussa! Don’t sleep on our #ColorStay Lip Liner. Comment below for a ski pants storytime 😈⛷️

8M views

Draw With Rob

58
#DrawWithRob 1 Gregosaurus

Peaked at #1

Vuvuzela at the 2010 World Cup

50
A red plastic vuvuzela on a white background.

22K sold

Nicole Kidman’s Vanity Fair Hollywood Cover

46
VANITY FAIR on Instagram: "Presenting our 28th annual Hollywood Issue, starring Academy Award nominee @NicoleKidman. The ‘Being the Ricardos’ star has held the keys to Hollywood for decades, and her…

Peaked the next day

Red, White & Royal Blue

43
Red, White & Royal Blue cover

716K sold

Gucci Twinsburg

41
The Gucci Twinsburg Fashion Show

Peaked at #6

Honda "Cog"

48
Honda's official frame from the original Cog chain reaction.

8M views on YouTube

Remove the new Snapchat Update

44
1,248,801 people signed and won this petition

1.2M petition signatures

Crazy Frog “Axel F”

50
Crazy Frog “Axel F”: cover art

694K sold

Cleopatra and Frankenstein

40
The UK cover of Cleopatra and Frankenstein, from Coco Mellors’ official website.

250K sold

Chloe Ting Two Week Shred Challenge

45
Do This Everyday To Lose Weight | 2 Weeks Shred Challenge

800M views on TikTok hashtags

The Sneezing Baby Panda

47
Viral Sneezing Baby Panda Clip Become Mockumentary

220M reported YouTube views