LibraryNowOriginsOddsMechanicsMCP

Kinds

Campaign380Product91Food & drink27App & software56Film24Series24Music60Game115Book22Creator moment54Meme & format109Trend & aesthetic38Activity58Moment89
PricingPrivacyTermsRefundsPress
Library/Product/The Fleabag Jumpsuit
Grade B16 sourcesHIS-00162

The Fleabag Jumpsuit

Product · 2019 · Niche

38Editable slideCertificate

Love sold a 500-piece restock after Fleabag viewers sought the jumpsuit.

Love’s black backless Fleabag jumpsuit with a keyhole front and wide legs.
Love
LystとPinterest が、ファッション影響力の高いドラマの登場人物を発表
Lyst / PR TIMES
Fleabag season 2 episode 1 on Amazon Prime Video
Stylist
Buy Fleabag Black Jumpsuit worn by Phoebe Waller Bridge
Stylist
Fleabag jumpsuit: Phoebe Waller-Bridge meets women wearing outfit
Stylist

Spread Score

How it works
Reach60Contagion35Breadth30Velocity0Longevity4338

Numbers

Peak date
Jun 2019
Mar 6 ’19 to Jun 2019
Platforms
5
Started on Press
Origin
Organic
Fashion & accessories

Mechanics

  • Visible in usePrimary
  • Platform jump
  • Identity badge
  • Sell-out loop
  • Press loop
  • Controversy

How it spread

Trace the origin

Viewers praised the jumpsuit in Fleabag, then Stylist identified its retailer. Love's 500-piece restock sold out, buyers shared purchases on Twitter, and Lyst reported a June Pinterest search spike. Critics wore matching jumpsuits at the TCA awards.

Dates use the stated precision; chart positions are date anchors.

Google searchesJun ’18OctApr ’19JunSepNovDec ’20May ’22Oct ’23Feb ’25Jun ’26PeakPressTVRetailOpen webX
PressTVRetailOpen webX

13 more events on this chart

Join free to see them

Timeline (16)

  1. September 2018

    Phoebe Waller-Bridge precursor · Sep 2018

    Waller-Bridge wore the jumpsuit to a Killing Eve screening.[1]

    Open the first post ↗

  2. March 2019

    Phoebe Waller-Bridge precursor · Mar 2019

    Waller-Bridge wore the jumpsuit in the opening episode of Fleabag’s second season on the BBC.[1][2]

  3. Helen Bownass / Stylist seed · Mar 6 ’19

    Bownass's episode review praised the backless jumpsuit and asked whether she could wear it without a bra.[2]

    Fleabag season 2 episode 1 on Amazon Prime Video
Changelogupdated Oct 12 ’26
  1. 2026-10-12Added: 16 events, 16 sources · Score 38
Origin
Organic
Sector
Fashion & accessories
Region
GB
Reported figure
—
Evidence
Grade B

Spread the same way

e.l.f. x Dunkin' Makeup Collection

Open web · 2022

60
When @Mikayla Nogueira says the e.l.f. x Dunkin collection is literally iconic 😩💋 #elfxdunkin #elfcosmetics

5B impressions

Conner Ives Protect the Dolls T-Shirt

Retail · 2025

47
Conner Ives on Instagram: "After the groundswell of support for the ‘Protect the Dolls’ tee, we will be putting the t-shirt up on our website for pre order tomorrow at 5pm GMT. All proceeds…

20K sold

Gay Burger

X · 2021

37
GAY BURGER NOW AVAILABLE IN LA, SF & NYC on DoorDash, Postmates, GrubHub. @GayBurgerCo 😭🌈🍔

Valentino Pink PP

YouTube · 2022

31
Valentino Pink PP Collection

New cases, every week

How the next thing spread, the week it does.

See every timeline

Free account, every case's full spread.

Join free
Log inJoin free
Google searchesJun ’18OctApr ’19JunSepNovDec ’20May ’22Oct ’23Feb ’25Jun ’26PeakPressTVRetailOpen webX
PressTVRetailOpen webX

13 more events on this chart

Join free to see them

  1. September 2018

    Phoebe Waller-Bridge precursor · Sep 2018

    Waller-Bridge wore the jumpsuit to a Killing Eve screening.[1]

    Open the first post ↗

  2. March 2019

    Phoebe Waller-Bridge precursor · Mar 2019

    Waller-Bridge wore the jumpsuit in the opening episode of Fleabag’s second season on the BBC.[1][2]

  3. Helen Bownass / Stylist seed · Mar 6 ’19

    Bownass's episode review praised the backless jumpsuit and asked whether she could wear it without a bra.[2]

    Fleabag season 2 episode 1 on Amazon Prime Video

  1. commercial · Apr 10 ’19

  2. platform jump · May 17 ’19

Join free to see the other 13 events and the full chart. Free, on every case.

Join free

Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 4 sourced numbers and 16 sources. Start with a free account.

Join freeGo Pro