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Library/Series/Heartstopper
Grade A24 sourcesHIS-01279

Heartstopper

Series · 2022 · Viral

65Editable slideCertificate

Netflix reported 23.94 million hours watched in Heartstopper's first full week.

Trailer · Netflix on YouTube
Clip · Gavin Reads It All on YouTube
Kit Connor and Joe Locke as Nick and Charlie, with the show's hand-drawn leaves.
Official Charts Company
Joe Locke as Charlie in the official trailer.
Netflix on YouTube
A scene from the Heartstopper teaser.
Netflix Tudum
Charlie in his bedroom in a scene from Heartstopper.
Variety
Alice Oseman's Heartstopper graphic novels.
RCW Literary Agency
Hand-drawn Nick and Charlie announcing two more seasons.
Netflix
Kit Connor as Nick Nelson.
Deadline
Youtooz collectible figures of Nick and Charlie.
Youtooz
Nick and Charlie in a nightclub scene.
Netflix Tudum
Heartstopper cast at Pride in London, CC BY 3.0; Commons marks the external licence review as pending.
People Places & Events
Illustrated Heartstopper cast lineup.
Deadline

Spread Score

How it works
Reach62ContagionNo data yetBreadth100Velocity63Longevity3065

Numbers

Observed peak date
Week of Apr 29, 2022
Apr 22 ’22 to Week of Apr 29, 2022
Platforms
5
Started on Open web
Origin
Seeded
Entertainment

Mechanics

  • Identity badgePrimary
  • Platform jump
  • Press loop
  • Controversy

How it spread

Trace the origin

Heartstopper launched on Netflix, then spread through Twitter discussion and TikTok. Its first season reached 54 national Top 10s. Wikipedia pageviews peaked in the week ending April 29 within the checked window.

Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.

Wikipedia views · Google searchesJan ’22AprMayJunOctJan ’23AprAugApr ’24OctAug ’25Jun ’26Observed peakOpen webXRetailAudioTikTok
Open webXRetailAudioTikTok

13 more events on this chart

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Timeline (16)

  1. March 2022

    Netflix precursor · Mar 16 ’22

    Netflix released a teaser and announced an April release date.[1]

    A scene from the Heartstopper teaser.
    Open the first post ↗

  2. April 2022

    Netflix / Alice Oseman / See-Saw Films seed · Apr 22 ’22

    Netflix released the eight-episode first season of Heartstopper.[2][1][3]

    Charlie in his bedroom in a scene from Heartstopper.

  3. Heartstopper viewers platform jump · Week of Apr 24, 2022

    The series debuted atop Variety's Trending TV chart in its launch week.[4]

  1. commercial · Apr 29 ’22

  2. observed peak · Week of Apr 29, 2022

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Why it worked

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Origin
Seeded
Sector
Entertainment
Region
GB
Reported figure
—
Evidence
Grade A

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