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Library/Series/Teletubbies
Grade B17 sourcesHIS-01591

Teletubbies

Series · 1997 · Niche

38Editable slideCertificate

Teletubbies drew adult fans; press reported about one million dolls sold by Christmas.

The four Teletubbies on the official series site; current promotional imagery, not the 1997 premiere.
Teletubbies
Teletubbies figures photographed in Taipei on 28 December 2011; Creative Commons Attribution 2.0.
Christopher Adams
Eh-oh!
Current

Spread Score

How it works
ReachNo data yetContagion35Breadth40VelocityNo data yetLongevityNo data yet38

Numbers

Milestone date
Week of Dec 13, 1997
Mar 31 ’97 to Week of Dec 13, 1997
Platforms
5
Started on TV
Origin
Mixed
Entertainment

Mechanics

  • Platform jump
  • Press loopPrimary
  • Controversy
  • Identity badge
  • Sell-out loop

How it spread

Trace the origin

The BBC series reached students and clubbers, then spread into toys and music. Shops rationed dolls before a paid US expansion, and Falwell's criticism drew further coverage.

Documented milestone; not a measured attention peak. Dates use the stated precision; chart positions are date anchors.

Jun ’96Feb ’97JunSepDecApr ’98DecOct ’01Apr ’05Oct ’08Apr ’12Mar ’14RetailTVPressOpen webAudio
RetailTVPressOpen webAudio

12 more events on this chart

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Timeline (15)

  1. January 1997

    Toy manufacturers precursor · Jan 1997

    Toy makers displayed Teletubbies at the January toy fair.[1]

    Open the first post ↗
  2. March 1997

    BBC Two / Ragdoll Productions seed · Mar 31 ’97

    BBC Two first broadcast Teletubbies.[2][3]

  3. May 1997

    The Guardian press · May 21 ’97

    The Guardian covered parents' complaints about the programme.[2]

  1. platform jump · Jul 27 ’97

  2. press · Aug 3 ’97

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Why it worked

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  1. 1
  2. 2
  3. 3

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Origin
Mixed
Sector
Entertainment
Region
GB
Reported figure
—
Evidence
Grade B

Spread the same way

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How the next thing spread, the week it does.