WIRED

Outlet · 155 cases · 1996–2026 · American technology magazine

Most often

Covered it

77 of 155 cases

Pushed back30Carried it19Kept it going14Set it up11

Topics

Entertainment34Gaming31Technology25Culture10Politics & civic9Auto & mobility6

Where they moved it

  • Press133
  • Open web16
  • App stores1
  • Facebook1
  • Retail1

Ninja SLUSHi

56
#sponsoredbyninja Slushis...just like 1999!! Get your #NinjaSlushi today @Ninja Kitchen

1.3B impressions

Among Us

68
Among Us turns 6!

500M players

13 Reasons Why

66
First-season Netflix key art showing Clay wearing headphones with Hannah behind him.

42.2K sold

DeepSeek AI Assistant

58
Official DeepSeek app screenshot from its app announcement.

23M downloads a month

Mike Pence debate fly

62
holy shit

35K sold

Heineken: The Boring Phone

53
Heineken | The Boring Phone - HD Camera

8.9B impressions

Husqvarna: DOOM Mowers

53
HUSQVARNA x DOOM

3.8B impressions

IKEA paid Roblox jobs

55
Official game screenshot showing the IKEA showroom and co-worker avatars.

16B impressions

FarmVille

64
Zynga's artwork for the original FarmVille, showing its farmer, animals and title.

83.8M players

Baby Yoda

66
Original concept art. #TheMandalorian

9.3K sold

Kony 2012

53
Kony 2012 posters on a fence; Commons photograph under CC BY-SA 3.0.

93M views

Agar.io

62
Agario

60M players

Game of Thrones coffee cup

62
We find coffee cups where they’re not supposed to be all the time. Not sure what the big deal is. ¯\_(ツ)_/¯ #leavenotrace

53B impressions

Words With Friends

62
Contemporary Words With Friends classic gameplay screenshot from Zynga's official game page.

15M players

Elden Ring

60
Elden Ring key art: the Erdtree over the Lands Between

30M sold

Temu

54
Temu's Shop Like a Billionaire ad

51.4M users

Rang-tan

51
Rang-tan: the story of dirty palm oil

4B impressions

Soulja Boy "Crank That"

65
Soulja Boy "Crank That": cover art

1.9M sold

Vibe Coding

52
Pieter Levels’ documented flight simulator experiment.

7.3M impressions

OK Go: Upside Down & Inside Out video

59
309K views · 150 reactions | Hello, Dear Ones. Please enjoy our new video for "Upside Down & Inside Out". A million thanks to S7 Airlines. #GravitysJustAHabit | OK Go

50M on a 750K followers at seed

The 4-Hour Workweek

54
The 4-Hour Workweek original 2007 cover

1M sold

OpenAI Sora reveal

52
Still from Sora's separate night-time Tokyo walk demo, catalogued by Commons as public-domain algorithmic output.

13.8K Wikipedia views in a day

iPad launch

52
A 1st generation Apple iPad. This is the 32GB WiFi model.

7.3M sold

Ninja Swirl by CREAMi

44
New Ninja Swirl™ by CREAMi® is the Next Generation of Enjoying Frozen Treats on Your Countertop

320M impressions

Clash of Clans: Revenge

51
Clash of Clans: Revenge (Official Super Bowl TV Commercial)

Peaked at #1

Rhode Lip Case

48
Hailey Rhode Bieber on Instagram: "just girly things 🦄💗🍒🌸"

200K people on the waitlist

Humane AI Pin

47
I love AI, but I won't be buying the Humane AI pin for $699. The laser display doesn't look great and the camera quality is subpar. I don't want to walk around with it on my chest all the time. It…

$9M revenue

MySpace

62
Raymond Offenheiser, Wendi Deng, Rupert Murdoch, Tom Anderson and Chris DeWolfe at Oxfam/MySpace Rock for Darfur.

117.6M users

Nike Breaking2 Race

47
Nike’s live broadcast of its attempt to run a marathon below two hours at Monza.

30M impressions

Dollar Shave Club launch video

50
DollarShaveClub.com - Our Blades Are F***ing Great

10M views