Viral finance marketing: Press loop

Top 10 by Spread Score

1. 1GameStop short squeeze · 2021Retail buying spread from r/wallstreetbets as GameStop shares touched $483 intraday.54
2. 2Jake and the Kelces · State Farm, 2023State Farm reported 2.5 billion impressions for Jake’s staged outing with Donna Kelce.53
3. 3State Farm: Batman vs. Bateman · State Farm; Highdive (agency), 2025State Farm claimed 2.1 billion impressions for its Batman vs. Bateman campaign.52
4. 4Coinbase Bouncing QR Code · Coinbase, 2022A bouncing QR code ad crashed Coinbase’s app and helped it reach No. 2 on the US App Store51
5. 5Fearless Girl · State Street Global Advisors, 2017A Wall Street statue drew 4.6 billion Twitter impressions in a campaign report.50
6. 6Novig Just Sports · Novig, 2026Novig said Sweeney’s first two Instagram posts drew 185 million views.49
7. 7Apple Card · Apple; Goldman Sachs (issuer at launch), 2019A credit-limit complaint about Apple Card prompted a New York probe in 2019.46
8. 8FTX Larry David Super Bowl ad · FTX Trading Limited / West Realm Shires Services Inc. (FTX US), 2022Larry David’s 60-second FTX ad resurfaced after the exchange filed for bankruptcy.46
9. 9Monobank’s “Hunt for Lemons” · monobank, 2025Foxtrot said the in-app lemon hunt sold over 400 bowl sets in a day.46
10. 10Dogecoin · 2013A joke cryptocurrency reached an $81 billion market value before Elon Musk hosted SNL.45