40 cases
Viral fashion marketing: Visible in use
- Cases
- 40
- Median Spread Score
- 42
- Most started on
- TikTok28%
- First post to peak
- 7 days
By mechanic
Billy Porter’s Oscars tuxedo gown
Lizzo’s tiny Valentino bag
Stüssy 8-Ball Sherpa Fleece
Harry Styles cardigan DIY
Peaked at #8
Harry Styles Cardigan Challenge
$7.5K revenue
J.Crew Tiny Rollneck
Gap Linen Moves with Tyla and Jungle
100M impressions
(di)vision tablecloth dress
5M views
KFC x Crocs
2.9B impressions
Doja Cat’s Schiaparelli crystal look
9.3M views
Nara Smith Makes a Marc Jacobs Tote from Scratch
17M views
Pete Davidson, Official Boyfriend of Reformation
11B impressions
Conner Ives Protect the Dolls T-Shirt
20K sold
Nahmias x Marty Supreme Jacket
Y/Project x Jean Paul Gaultier Body Morph
Gap Get Loose with Troye Sivan
50M impressions
MSCHF Big Red Boots
20K sold
Grindr: I Wool Survive
2.4B impressions
Aerie crossover leggings
3M impressions
Loewe I Told Ya Collection
Edie Parker Burn Bag Unboxing
Kendrick Lamar’s Celine Super Bowl Jeans
3.4M views
Anrealage UV colour-changing runway
1.8M views
The Fleabag Jumpsuit
500 sold
Diesel B-Berny belt-skirt reveal
5M views
Kendall Jenner’s J’adore Cowboys rodeo post
MSCHF x Crocs Big Red Boot (Yellow)
9.5M views
Michel&Amazonka’s Mongolia Olympic Uniforms
2M views
Gap x LoveShackFancy
9.8M impressions
Abercrombie corset maxi dress review chain
Coperni Air Swipe Bag Reveal
4.5M views
Gap brown hoodie revival
Jonathan Bailey’s The Row Flip-Flops
5.2K views
Valentino Pink PP
Alexander Wang Ricco Celebrity Lookalikes
22.3M views
Loewe’s pixelated runway clothes
Moshions’s South Sudan Olympic Suits
Sylvanian Drama for Marc Jacobs
Marc Jacobs’s Flaming Anniversary Cake
7M views
JW Anderson Pigeon Clutch
