What went viral in 2016

Cases
56
Median Spread Score
47
Most started on
X23%
First post to peak
9 days

Mike Senatore's talent-show bottle flip

73
Official App Store gameplay screenshot of the derivative game Bottle Flip 2k16.

Peaked at #1

Pokémon Go

73
Current official Google Play store artwork showing the Pokémon capture screen.

$894M revenue

Bad Moms

68
Bad Moms: poster

$183.9M box office

Chewbacca Mom

63
Facebook’s year-end screenshot of Candace Payne laughing in her Chewbacca mask.

164M views

Mannequin Challenge

63
Mannequin challenge Done by 100+ Engineering Students at University of Jordan, Collaboration with Wikimedia Levant

60K derivatives

PhelpsFace

63
Michael Phelps and Jimmy Fallon beside a life-size PhelpsFace cutout on The Tonight Show.

Peaked at #6

Houseparty

61
The Houseparty screen for connecting a Fortnite account.

28M downloads a month

PPAP (Pen-Pineapple-Apple-Pen)

61
PPAP（Pen-Pineapple-Apple-Pen Official）ペンパイナッポーアッポーペン／PIKOTARO(ピコ太郎)

Peaked at #1

Don't Breathe

59
DON'T BREATHE - Official Trailer (HD)

$158.9M on a $10M budget

OK Go: Upside Down & Inside Out video

59
309K views · 150 reactions | Hello, Dear Ones. Please enjoy our new video for "Upside Down & Inside Out". A million thanks to S7 Airlines. #GravitysJustAHabit | OK Go

50M on a 750K followers at seed

Damn Daniel

58
Vans Women's Collection Ambassador Cocktail

Adele Carpool Karaoke

55
The full Carpool Karaoke segment with Adele singing and rapping alongside James Corden.

260M views

OK Go: The One Moment video

55
24M views · 103 reactions | Ladies and gentlemen, please enjoy our new video for "The One Moment." A million thanks to our partners at Morton Salt #WalkHerWalk. | OK Go

1.1B impressions

Sausage Party

55
SAUSAGE PARTY - Official Restricted Trailer (HD)

$141.3M box office

Black Beatles

54
Rae Sremmurd - Black Beatles ft. Gucci Mane (Official Video)

25M impressions

Formation

54
Formation (Explicit)

16.3M impressions

Juju on That Beat Challenge

54
Rae Sremmurd ft. Gucci Mane, "Black Beatles"

126M impressions

Ariel: Dads #ShareTheLoad

53
Why is Laundry only a mother’s job? Dads #ShareTheLoad (Hindi) – Ariel

2B impressions

Planet Earth II iguana chase

52
Amazing footage: a hatchling sea iguana makes a run for its life to the safety of the shore, but will it escape the runner snakes?

Raft

52
Raft by Redbeet Interactive

3M sold

Jesse Williams' BET Awards Speech

51
Jesse Williams spoke to Entertainment Tonight at the BET Awards in Los Angeles.

3M views

Momondo: The DNA Journey

51
momondo – The DNA Journey

8.3B impressions

Raindrop Cake

51
A raindrop cake is a Japanese dish made from water and agar that resembles a bead of water on a surface.

700 sold

Bottle flipping challenge

50
Bottle flipping: the craze that's driving parents crazy

6.8M views

Down N' Out Pokéburgers

50
Liefde voor Pokémon door de maag met nieuwe burger

Nike: The Switch

50
Nike’s body-swap football film starring Cristiano Ronaldo, directed by Ringan Ledwidge.

65M views

Roll Safe

50
When you piss her off on purpose, so she can say goodnight at 6pm and you can just play FIFA for the rest of the day in peace.

345.5K derivatives

Birdie Sanders

47
People flip out over bird joining Bernie at the lectern.

Put Some Respeck on My Name

47
Birdman Goes Off On The Breakfast Club Power 105.1 (04/22/2016)

Grace VanderWaal's America's Got Talent Audition

47
Grace VanderWaal: 12-Year-Old Ukulele Player Gets Golden Buzzer - America's Got Talent 2016

127.5M views

Astroneer

46
3 Years of Astroneer Live: A Marketing & Comms Post-Mortem

$75M revenue

Bad Hombres

46
Saturday Night Live - Season 42

134K derivatives

Bill Clinton Loves Balloons

46
BALLOONS! Tim Kaine & Bill Clinton join Hillary Clinton on stage - Democratic National Convention

First Look at Nintendo Switch

46
Nintendo’s video introduced Switch through scenes of TV, handheld and multiplayer play.

Peaked at #1

Nike: The Conductor

45
Kobe Bryant conducted rivals and fans singing an Otis Redding ballad rewritten as a farewell about hate.

7M views

Running Man Challenge

45
kevsoze on Instagram: "#RunningmanChallenge 😂 By @kevsoze"

30M impressions

Tonga's Shirtless Olympic Flag Bearer

43
OLY-2016-RIO-OPENING-DELEGATION

608.7K impressions

Hum Hain Happy / 6 Pack Band

42
Hum Hain Happy - 6 Pack Band

2M views

M7Challenge

42
The #M7Challenge @HiledMPrince @deotiba

Artisto

40
After initial success in Russia, neural network-inspired apps Artisto and Prisma become international hits

1.3M users

Drunken Dumpling XL Soup Dumpling

40
Drunken Dumpling on Instagram: "Stay tuned to our reopening!!! 🥢"

25 sold

Goat yoga

40
Warrior pose does not intimidate this kid.

71.5M impressions

Plogging

40
FUNK9730

Buster the Boxer

39
John Lewis Christmas Advert 2016 - #BusterTheBoxer

22K sold

Peach

39
Official Peach App Store screenshot showing the social app interface.

Peaked at #9

Cheerio Challenge

38
#cheeriochallenge #sleepybaby had 10 but couldn't take pic quick enough

100M impressions

Diep.io

38
Diep io 🔫 Play on CrazyGames

Battlerite

36
Stunlock Studios Teases a Cryptic New Game: Battlerite -

6.5M players

Mekorama

36
Official Mekorama screenshot showing the robot in a mechanical diorama.

Peaked at #2

Clash Royale

34
The Best Games Haven't Been Made Yet

$3B revenue

KFC Extra Crispy Sunscreen

33
A fried chicken-scented sunscreen giveaway promoted by an infomercial starring George Hamilton as the Colonel.

200K views

Evil Kermit

28
What Had Happened Was: 11/15/16 - Andscape

2.3M impressions

Carrier Plant-Move Announcement Video

27
I am the only one who can fix this. Very sad. Will not happen under my watch! #MakeAmericaGreatAgain

Coffee in a Cone

24
Latte art in chocolate-lined waffle cones sold by Bluestone Lane.

50M impressions

Hatchimals

24

bungeeWORKOUT

10
We tried bungee fitness and it's unlike any workout we've done before

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